MOBILE TECHNOLOGY PRACTICES IN TURKISH INSURANCE SECTOR
TÜRK SİGORTACILIK SEKTÖRÜNDE MOBİL TEKNOLOJİ UYGULAMALARI

Author : Levent SEZAL
Number of pages : 130-143

Abstract

Technological developments change the way we look and work in the insurance sector as well as in all areas. The insurance distribution channel appears to be one of the most paid functions of this interaction. While the distribution channels in the insurance industry have been composed of agents and brokers for a long time now, they are making serious investments to reach existing and new customers through direct and indirect channels working on mobile technologies. In this work, technological developments, the effects of these developments on people and societies are mentioned and the future of mobile technologies and mobile technologies is mentioned. The study was synthesized specifically for the insurance sector and examined the application areas of mobile technology in detail.

Keywords

Mobile Technology, Insurance, Digitalization, Distribution Channel

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