Brands have been used as tool of differentiation since the early ages. That is products or services which don't be success in liking each other are wiping out with no significant outcome. Now, brands have been the most crucial tool for manageable accomplishment over the long term. Particularly in the present markets environments where there is serious competition, being consumer centered, up to date and adaptability has turned out to be one of the basics elements of brands. In this study, the issues of branding with important samples from the world and Turkey which broke down the issues on the premise of branding and brand improvement were examined. The important issues experienced in the branding and branding procedure are characterized into culture, color and language. Various recommendations have been made to businesses.
Keywords
Brand, Branding, Branding Problems, Examples of Branding Problems.
@article{2018,title={BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY},abstractNode={Brands have been used as tool of differentiation since the early ages. That is products or services which don't be success in liking each other are wiping out with no significant outcome. Now, brands have been the most crucial tool for manageable accomplishment over the long term. Particularly in the present markets environments where there is serious competition, being consumer centered, up to date and adaptability has turned out to be one of the basics elements of brands. In this study, the issues of branding with important samples from the world and Turkey which broke down the issues on the premise of branding and brand improvement were examined. The important issues experienced in the branding and branding procedure are characterized into culture, color and language. Various recommendations have been made to businesses.},author={Gülcan BAYRAM},year={2018},journal={The Journal of Social Sciences}}
Gülcan BAYRAM . 2018 . BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY . The Journal of Social Sciences.DOI:10.16990/SOBIDER.4406
Gülcan BAYRAM.(2018).BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY.The Journal of Social Sciences
Gülcan BAYRAM,"BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY" , The Journal of Social Sciences (2018)
Gülcan BAYRAM . 2018 . BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY . The Journal of Social Sciences . 2018. DOI:10.16990/SOBIDER.4406
Gülcan BAYRAM .BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY. The Journal of Social Sciences (2018)
Gülcan BAYRAM .BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY. The Journal of Social Sciences (2018)
Format:
Gülcan BAYRAM. (2018) .BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY The Journal of Social Sciences
Gülcan BAYRAM . BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY . The Journal of Social Sciences . 2018 doi:10.16990/SOBIDER.4406
Gülcan BAYRAM."BRAND AND BRANDING PROBLEMS: SAMPLES FROM WORLD AND TURKEY",The Journal of Social Sciences(2018)