Yayın Detay
-
Title : A CONCEPTUAL STUDY TO EYE TRACKING METHOD in NEUROMARKETING THROUGH INTERDICIPLINARY METHODOLOGY
-
First Author : A.Selçuk KÖYLÜOĞLU
-
Authors : -
-
Keywords : Eye Tracking Method, Neuromarketing, Marketing
-
Basic Area : PAZARLAMA
-
Page Id : 566-575
-
Rank Id : 32
-
Year : 4
-
Volume : 11
-
DOI : 10.16990/SOBIDER.3496
Yayına Git