ELEKTRONİK ORTAMDA ALIŞVERİŞ YAPAN TÜKETİCİLERİN ALGILADIKLARI WEB SİTESİ HİZMET KALİTESİ VE BİLİŞSEL ÇELİŞKİLERİ ARASINDAKİ İLİŞKİDE KURUMSAL İTİBARIN ROLÜ̇, 136-146
THE ROLE OF THE CORPORATE REPUTATION IN THE RELATIONSHIP BETWEEN THE PERCEIVED WEB SITE SERVICE QUALITY AND THE COGNITIVE DISSONENCE OF THE CONSUMERS PURCHASING FROM ELECTRONIC ENVIRONMENT
http://dx.doi.org/10.16990/SOBIDER.3647
BURCU ÖZGE ÖZASLAN ÇALIŞKAN -- Meltem YAVUZ - Meltem AKCA